Testimonials
Indi’s Courses
I’ve taken short online courses from renowned brands or international universities, but Indi’s course has been the single most useful course I’ve ever taken, never mind if it didn’t have some sort of global accreditation – most notably because she takes a lot of time, energy and effort to make it useful, practical and also down to her practitioner experience that she brings to the class. She is constantly open for feedback to change the…
— PL, 5-Apr-2021
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What started for me as a way to extend my research tools turned out to be a total life-turning experience that helped me both be a better researcher and a better person who understands humans around me more profoundly.
I really enjoyed the dynamics of the classes and the way Indi brings together people from some many countries who learn together as a knowledge-hungry team.
The exercises were extremely helpful, and honestly I did not expect…
— Maria Mishchenko, 1-Jul-2020
Read moreThis analysis method is very comprehensive and quite rigorous. It’s a great foundation for research practice.
— Dana Lynn, 6-Feb-2020
I have really learned so much from Indi’s courses. While I knew I would gain knowledge that would help me understand my clients and their true needs, I had no idea how much her process has helped me in life (especially the listening course).
— Cindy Lowrey, 1-Feb-2020
I highly recommend Indi Young’s Course Certification path for current or future UX researchers. Unlike most workshops and seminars that give only an introduction to a topic or theoretical examples, Indi’s series makes you feel confident you are getting a deep level of training applicable in a professional setting.
— Steve, 2-May-2018
Listening Deeply
Thank you for the incredibly thoughtful and intentional energy and expertise you put into this course.
— Sydney C., 29-Mar-2024
At the end of each listening session, the participants always tell me about how comfortable they felt while chatting with me and how smooth and unscripted it was. One even told me that he loved how I kept on referring to what he said earlier (the pull tabs!). And as Indi predicted some participants were willing to stay longer than an hour. The one that touched me the most was the participant who told…
— Funmilayo Obasa, 22-Feb-2024
Read moreIndi’s listening session approach is a great learning opportunity if you are already practicing user research and want to refine your skills and expand your perspective on research.
— Raffaella Roviglioni, 27-May-2021
Listening to another person, really just listening and getting to hear how they think about things, deeper than the usual things, where significance and stories show up (origins of ideas and paths, turningpoints…) is something you have to experience. And you’ll need training to do it because no one taught us how to do this. And friends to talk it over with — what you find, how amazing it is, and what you find out…
— Alex, 26-Nov-2020
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1. You don’t need to take the classes in order, but I recommend starting with Listening Deeply. It will help you understand and appreciate everything that comes later.
2. Be prepared to have your preconceptions challenged and your definition of research modified and expanded. But you’ll emerge wanting to do problem space research and deep listening all the time.
— Amy Silvers, 23-Nov-2020
It’s important and beyond what most people in this industry do when they do research. It’s an actual methodology to practice and improve upon. It’s not just stenography.
— Steve Grieshaber, 23-Nov-2020
Just do it! It is awesome! The content is academic and practical at the same time, and it pushed me out from my comfort zone.
— Amyris Fernandez, 20-Nov-2020
Prepare to reevaluate how you have been listening to people you want to learn from as you are preparing for – and executing on – creating experiences. The conventional way of understanding people is good, up to a certain point, but greatness really comes from focusing on purpose and letting the conversation meander, with light guidance, to meaning. Helping people to articulate their values, steering them in a thoughtful and empathic way, is a skill…
— Lija Hogan, 20-Nov-2020
Read moreThe courses have a lot of information and provide good value for the time commitment.
— David Bixby, 5-Sep-2019
A Listening session is more than a research method, it is a practice that make you notice how people speak and how you listen them, which helps you connect better with other humans in every scenario.
— Raul, 28-Aug-2019
Definitely do it. It’s excellent to improve your skillset in design and in life
— Bibiana Nunes, 27-Aug-2019
Everyone in Design especially should sign up – from writers to editors to researchers to designers to design leads – because we can all learn from listening deeper! We can do with more empathy because so often we’re loaded with our own assumptions in all the conversations we come to. This course has helped me to be more aware of my own judgements, assumptions, and helped allow me to filter in my mind, what I…
— Pei Ling Chin, 26-Aug-2019
Read moreGreat course for learning how to connect at a deeper level with a person before conducting a formal user interview.
— Susan B, 26-Aug-2019
Stop thinking, start registering! You’ll definitely learn things that you can directly use at your work. Unlike most online courses, Indi’s classes are very in depth and she gives practical advice on its applications.
— anonymous, 22-Aug-2019
If you really want to understand what listening is and a safe place to practice, take this course.
— Francesca Barrientos, 21-Aug-2019
The Listening Session series was a joy to be part of. Indi was so accommodating and accessible. It was an absolute treat to have such an intimate and informative learning space, even via zoom, across the globe. Just like the Listening Sessions themselves, Indi created a safe space for learning about each other and ourselves.
— Sasha Abram, 10-Dec-2018
Listening sessions are unlike any other form of design research that we’re used to. They have more in common with formal ethnography or therapy rather than with user interviews. But that shouldn’t scare you away. This makes them a very challenging and at the same time, a truly worthwhile and rewarding approach. There is no better person than Indi to teach you how to go beyond generalities with people and really understand their perspectives, no…
— Sonja, 14-Nov-2018
Read moreDo it. It’s incredibly useful regardless of your experience. Classes feel personal because the groups are small and there is plenty of opportunity for practical work to help you understand it better.
— Debbie Sit, 7-Nov-2018
Listening sessions are a great way to learn how listening skills are strong techniques on developing empathy. She has written a book about listening sessions, which is great too! I highly recommend both!
The course is a great way to practice the skills you learn from the book and during the course. And you get real time feedback from Indi and everyone attending the course!
I attended the listening sessions in hope to improve how things are…
— anonymous, 5-Nov-2018
Read moreThere is no other training like this for user researchers that want to learn how to listen, understand and empathize with people. Be sure to make enough time to see the recordings, which are each 2 hours in length. Plan to watch them twice to make sure everything is well understood. Consider a group discount to get training with other people in the company so you can discuss the sessions and practice listening homework together.
— Maria P. Arrilucea, 2-Nov-2018
After your deep listening training is over you’ll be equipped with a set of techniques that you can practice while talking to people. But it takes a long time for them to internalize, as indi herself mentions it took her a year of practice to do so. So expect that you’ll learn really deep foundational kind of research techniques and even get to practice them via the exercises she gives, but don’t expect that you’ll…
— Raghav Agrawal, 2-Nov-2018
Read moreI already had read the books and some articles, so watching these sessions motivated me to practice and see what I can get done with the listening sessions.
— Renato Caliari, 21-Jun-2018
Part 1: Emergent Data Synthesis (Concepts & Summaries)
If affinity mapping is primarily how you or your team synthesize data, stop and immediately take this course. Indi breaks down how to mine more evergreen, strategic data from listening sessions with incredibly helpful tips that can only come from decades of practical experience. It’s immediately actionable. As an accounting undergrad with a sociology minor years ago and newer UX professional, this class has helped to backfill gaps in my data synthesis skills. My confidence…
— Kara Snyder, 8-Jan-2023
Read moreDefinitely take this course to learn how to analyze qualitative data. A lot of times, stakeholders think that we have to do site visits to understand our customers. Instead, Indi’s method is about understanding people’s intentions through deep listening and site visits are not necessary.
— Julia Cowing, 20-Mar-2021
This course provides a structured methodology to guide your research process, focused on capturing the main aspects of what people think and feel in a methodic and efficient way by combing interview transcripts
— Tomás Ottolenghi, 10-Mar-2021
It’s a great way to learn a systematic way to summarize the deep concepts in transcripts, and get practice doing so
— Cindy Merrill, 9-Mar-2021
This particular course is about finding the gems into ore. It’s about keen attention to the words, intonations, emotions, meanings and principles weather obvious or hidden. I look forward to learn how that findings will sum up into patterns and models.
Course series in general is changing personal lens. So you think, see, plan, communicate with your users and stakeholders differently
— Natalia Harzu, 9-Mar-2021
Fills in one important missing piece of the puzzle: how to generate reliably valid qual insights from interviews. I have been looking since I started this career.
— Greg Hamilton, 6-Mar-2021
Do it now, but spare some time for homework!
— anonymous, 5-Mar-2021
Nuanced and refined tools in order to sense the deeper meaning and purpose in research data … inspiring, refreshing and energizing!
— Manuel Dahm, 5-Mar-2021
This course will help you understand people’s mindset and decision-making process when they try to accomplish something. You will be able to reduce bias significantly, working towards a much clearer picture from which to make decisions.
— Augusto Bianchi, 4-Mar-2021
A structured way of analysing interviews, quite helpful for researchers who have been in the field for some time.
— Sridhar, 3-Mar-2021
I’ve taken short online courses from renowned brands and international universities, but Indi’s course has been the single most useful course I’ve ever taken. The most valuable impact: my clients have commented that the research approach is valuable and they have changed the way they do their business because of the research insights shared.
I often learn a lot from the Slack community even after completing the course, and they always have my back whenever I…
— Pei Ling Chin, 1-Mar-2021
Read moreThis data synthesis process seems richer compared to others that I have used. It is a method where it feels like you are really applying empathy.
— Zulaikha Rahman, 1-Mar-2021
Not only did Indi’s course teach me a new method for coding transcripts, but also showed me how to be an overall better interviewer. I found myself asking better questions, probing deeper, and listening more intently. I left the class a markedly better researcher than when I started.
— Josh Rosenberg, 1-Nov-2019
If you read Indi’s books and want more, take this class.
— Francesca Barrientos, 10-Feb-2019
Very hands-on. You’ll need mental stamina to get the most out of coursework but it’s a valuable learning experience! Don’t expect to sit back and absorb information.
— Hannah, 5-Feb-2019
This is a great way to further your skills, whether you are two years into your career or longer. I’m excited to use these new skills in my next applicable project. It was so refreshing to learn something actually useful and new instead of going to a conference where you might find one thing you could maybe use.
Tip: make sure you set about 3 hours aside each week for this (recordings + exercise).
— Jordan Smith, 31-Jan-2019
Indi’s training has transformed the way I think about patients and products I design for them. Thank you for sharing this wisdom, knowledge and experience!
— Gosia, 2-Jan-2019
Part 1: Concepts & Summaries helps you break down people’s thinking into it’s core elements, allowing you to capture the full-depth of what people say. Without a doubt, the skills from this training series improved my ability to turn my research into impactful insights that help organizations step into their audiences’ shoes.
— Eddie Fernandez, 15-May-2018
You will learn how to get a deep understanding of people. This is something that probably nobody else has ever taught you. If you’re truly interested in getting the most out of your research interviews, then this course is a must! What you’ll learn is not only a valuable professional skill but also a life skill.
— Sonja, 14-May-2018
The framework you will learn here is invaluable whether or not your end-goal is mental-models. It helps you divide the shapeless mass of an interview into purposefully formatted chunks. These will then enable you to have meaningful discussions about qualitative data. Not only that, you will also learn what makes for a rich and useful listening session.
— Yousef Kazerooni, 14-May-2018
Part 2: Emergent Data Synthesis (Cultivate Emergent Patterns)
Instead of hoping that Agile will randomly lead you to your product value, why don’t you let it emerge from your user sessions through proper emergent pattern analysis? Just take the course.
— Bertus Kock, 27-Oct-2023
You will learn not just to find affinities and cultivate patterns, you’ll also learn to capture the focus of the mental attention of the research participants and you’ll avoid to stain the participant’s quotes with words from your own mind.
— Miguel Baeza, 17-Oct-2023
It’s worth it, but don’t load your schedule up with too much else during the modules because you have a lot of homework to do between the recorded lectures and the exercises.
— Allison Ault, 12-Oct-2023
You will come away with a deep understanding and gut feel for how to apply these methods to your own projects. Plus, the way Indi teaches is delightful and full of the nuance that usually gets scrubbed out of such polished presentation.
— Francesca Barrientos, 11-Oct-2023
Feel more confident in your qual skills by learning how do to do bottom up analysis. You will learn to conduct inclusive research (minimize biases), and you will see your shorter, one-time research more clearly.
— Julia Cowing, 18-Apr-2021
It helps you add a layer of analysis to the clustering of learnings from interviews or other listening techniques, focused on avoiding biases
— Tomás Ottolenghi, 16-Apr-2021
Even if you’ve been a ux research practitioner for long, this course will show you how to let data speak for itself and how to group findings without bias.
— Augusto Bianchi, 15-Apr-2021
I wish I would have discovered these courses earlier in my career. The care put into the content is evident, and the depth and nuance is unparalleled. I would highly recommend Indi Young’s work, and her video training makes concepts she writes about come alive and easier to grasp.
— Mo Goltz, 19-Feb-2020
Great course, the small group means intimate setting in learning. Indi’s experience in both teaching and practicing just shows. If you think you “know it all” or are already good at qualitative research / problem space research, think again. :) Personally feel I have gained alot of wisdom not just professionally but personally as well. A series of courses that you probably can keep coming back to listen. Our minds are a tricky pesky…
— Yan Huang, 10-Feb-2020
Read moreThis will validate you if you are interested in problem space research.
— anonymous, 5-Feb-2020
Indi’s course had an immediate impact on my skillset. I left the class a noticeably improved researcher!
— Josh Rosenberg, 1-Feb-2020
It’s the only advanced user research course you can find online. The format is very engaging. You have weekly meetings in a small group where Indi teaches new concepts through hands-on activities. The best part is the weekly course exercises, which reinforces learning and gives you a taste of how to put news skills/knowledge to practice.
— Gosia, 5-Apr-2019
Go for it!! The material is really rich and you are able to directly use all the things you learned from this course
— anonymous, 29-Mar-2019
Thinking Styles of a Purpose
You are an awesome educator and thought leader. I really appreciate your positive and supportive approach to everything you do. You never make someone feel inadequate for not knowing something. Which unfortunately isn’t something people of influence always do.
— Rachel, 8-Feb-2024
It would depend on how much experience they had. I think for me, (someone with academic training as well as a decade of experience) it was inspiring yet very challenging. The concepts are complex and the level of psychic energy required (deep empathy practice) is demanding. I wish I had more time to read and absorb and sit with it all. I wish I had been given more instruction on how to prepare (mainly readings)….
— Aria, 17-Jun-2021
Read moreIt gives you a good theoretical base of how to build thinking styles from research material
— anonymous, 7-Jun-2021
I would say: be ready to work hard. Practice is 80% what you get (I think I’m repeating, but it’s true). Next, I would say that all courses have a really practical impact and I would recommend taking all courses one by one to get a whole picture. I love our group work, despite it wasn’t easy for me due to my quite poor spoken English. But write it again: no doubt it was a…
— Natalia Harzu, 6-Jun-2021
Read moreIf you want your product research to add meaningful value to people, this course is a must.
— Bertus Kock, 5-Jun-2021
You should do the course because it’s a unique way to improve your way to uncover what you’re missing about your users when you’re doing research.
— Miguel Baeza, 5-Jun-2021
Go for it. It’s all useful and better than the NNG courses I’ve been on.
— Oliver Shreeve, 4-Jun-2021
Just do it.
— Yannis Masouras, 2-Jun-2021
This course has a different approach to qualitative analysis, much more comprehensive of actual human emotions and thinking patterns. Indi’s content is not the same cliche you usually find around the internet when it comes to teaching UX disciplines, instead, it’s new and very specific, as well as very detailed. It completely changes the way we are used to approach qualitative research.
— anonymous, 15-Apr-2021
Consider where you are on the learning continuum of this methodology as a whole. I wasn’t entirely clear that the courses were sequential, and wished I’d had a couple of the others under my belt before taking Thinking Styles (specifically, Parts 1 & 2: Concepts & Summaries and Cultivating Patterns).
— anonymous, 5-May-2020
I would say it’s a good alternative to persona usage
— anonymous, 3-May-2020
TOTALLY WORTH IT FROM MINUTE 1! You can tell Indi is a great listener in her research by the manner in which she speaks in her classes (this might sound counterintuitive, I know). Her class is extremely well structured, and paced very well, with exercises, and she gives you time to think and process what she’s explaining. I love how tangible and clear she made the content. It’s the only online course ever that I…
— anonymous, 28-Apr-2020
Read moreIt’s a better way to look at the people you want to design for, based on real and not made up data.
— Bibiana, 10-Apr-2020
The training is a great way to expand how you conduct user research. Indi teaches you how to conduct your studies and analyze your data so that you’re getting to the heart of the users’ problems and better understanding their needs. I hadn’t realized how much rich data I’ve been missing about users just by how personas have been created and used.
— anonymous, 28-May-2019
It was great to work with Indi. She is a pioneer in the field of qualitative studies. She also came from a developer background which is useful when you are involved in software projects.
— Dana Lynn, 16-May-2019
The give-and-take gave me the impression that I was part of something that’s still evolving, which is exciting. Those of us applying problem space research to our work are part of the evolution. Each engaged student becomes part of how this fluid process is taught, and how it may be practiced in the future.
— Cindy Lowrey, 15-May-2019
Do it! You learn so much in just a few weeks. And though it’s online, it’s very interactive and personal, not at all like a webinar. And there’s homework that Indi actually checks!
— Francesca, 15-May-2019
Framing Your Study
Thank you for real examples and exercises which do not include tasks with obvious answers but make people think and discuss.
— Yulia, Ukraine, 1-Aug-2022
If people and purpose resonates deeply with the work you do, please sign up for this class.
— Vanitha Shankar, 17-Sep-2021
– Try to free your mind for pure non-judgmental perception.
– Be ready to be surprised.
– Set aside time each day (1-2 hours) for reading and preparing for the course, do not try to do your homework in one sitting.
– Try to overcome shyness and communicate more with other participants (I didn’t manage it properly) – this is also very valuable.
— Svetlana Ratner, 12-Oct-2020
This is really worth it, but be ready to work hard. It would be better to be prepared (read medium, books, etc). But this is really worth it! :-) and… you could be flooded and drown :-)
— Natalia Harzu, 11-Oct-2020
If this type of qualitative research is new to your or your organization, I hope you’re as excited by the prospect of learning a path for stepping out of the status quo research methods by going deeper. In the course, you’ll learn how to navigate getting started with your project, use your own (or optionally someone else’s) research project in homework examples with real feedback from Indi and team. It’s like getting a step-by-step framework…
— Jim Thornton, 10-Oct-2020
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If you are doing research already, sign up to get exposed to perspectives and approaches that can really push your thinking.
If you are new, sign up to get step by step guidance on the research process and get more confident in doing it yourself.
— Zulaikha Rahman, 9-Oct-2020
I tell people about the course when I think what they’re doing would benefit from understanding the problem more.
— Anita Shervington, 8-Oct-2020
I’ve encouraged many to take these courses.
The greatest qualities we bring to this work are radiantly on display in Indi. It lets others feel safe to exude their own passion. I’ve seen so much hope for our industry in these courses. Instead of the ego-filled focus on the solution space, I’ve seen humility and infinite curiosity to understand the people with purpose. There’s hope for the future.
In addition, I chose the Friday night…
— Jennifer Strickland, 10-Nov-2019
Read moreIt will set in stone fundamentally important things: how to approach the studies in thinking styles, what’s the solid screening strategy and why this type of research is important! It is also full with practical, spot-on tips and advice. I do user research daily and I was able to enrich my practice since class one!
— Olena Bulygina, 6-Nov-2019
If you’re always struggling in your research scoping and recruitment, this is the course for you. Indi doesn’t make your recruitment magically easier, but she helps you understand what’s important to prioritise, and minimise the challenges you’re currently facing in recruitment and scoping your study.
— Pei Ling Chin, 4-Nov-2019
If you want to learn how to do the user research the right way from an incredible person, who will also have a huge impact on your life in general, then don’t ask “why,” just sign up!
— Gosia, 2-Nov-2019
Framing Your Study is the perfect course for you if, like me, you have been struggling to define the right scope for your study or were not sure how to get the right people. The class is very hands-on—you have the chance to practice on your own project and get Indi’s feedback on top of that. It’s a brilliant course!
— Sonja, 24-Oct-2019
Using Opportunity Maps, Thinking Styles & Gap Analysis
This course brings a enriching perspective to the design principles that we may be using regularly. By putting empathy at the core, it inspires you to understand how to make the existing practices more people-focused. You are able to look at design frameworks and make them more empathetic and meaningful for the people we are designing for. I took all the courses in this series and this course brought it all together for me not…
— Zulaikha Rahman, 7-Jul-2021
Read moreIf you wanna know the power of Mental Model Diagrams, this is “The Course”. You won’t find anywhere else the variety of examples, applications and strategies with stakeholders that only Indi can share based on her extensive experience.
— Raul Loureiro, 24-Jul-2020
I was worried about it being too advanced, but I felt comfortable within the first day. I like that Indi encourages challenging questions. Thank you for making it accessible (and a lot of fun) even for newbies!
— Anna Malysheva, 1-Jul-2020
Your course had a great influence on me personally as an individual who makes daily decisions to build digital products.
I am grateful to Indi for offering her training at a price reachable for people who don’t have US dollar salaries.
— Raul Loureiro, 1-Jul-2020
Indi’s Method
I was designing a process for people dispatching mechanics for windmills over huge geographical areas. If one of those windmills had a breakdown the company would have huge financial losses. The existing dispatch system prevented efficiency and didn’t take into account the pure stress of 12 hour shifts and working with high voltage high above the ground. The listening sessions helped me get an understanding of how the different dispatchers approach their processes, their behavior,…
— Asaad, May-2016
Read moreWhile designing software for professional tax preparers, I consulted with a group of “Tax Content” teams. These were subject matter experts who created the digital version of tax forms and ensured the software met government requirements. I used a number of UX methods for that project, but none that helped me more than Mental Modeling. The internal Tax Content engineering team was working on a new set of tools — but they had lots of…
— Ben Judy, May-2016
Read moreZen buddhists have a reputation for smiling, laughing, and having an all-around easy-going attitude. Yet their meditation centers are considerably less welcoming. Last winter, I joined a team as an ethnographer to help the San Francisco Zen Center figure out what it takes for people feel welcome and supported along their spiritual path. We facilitated a week of prototyping a service for the Center with new and very, very old members, grappling with the tension…
— Danny Spitzberg, May-2016
Read moreWe’ve made a process for learning design that incorporates elements of experience design. Most educational organisations and learning designers are stuck using bureacratic learning design processes meant for compliance. These days, we need to design for learning experiences that will cross face-to-face and digital spaces, will happen at work, at home, and on-campus and centre around the most powerful personal learning tool a student has: their mobile phone. We set out to design a trainig…
— Joyce Seitzinger, May-2016
Read moreMental model diagrams can fill a giant gap. When a need has been found and and an audience is understood it’s easy to try to jump right to the design of a solution. Instead, by focusing on tasks, goals, artifacts, the team can design the solution in abstract of its implementation. Design always changes things. Beginning with mental models helps foster incremental change, and establishes a benchmark to measure against. If the mental model is…
— Michael Kennedy, May-2016
Read moreI have been tasked with extending the CMS platform for the University, specifically relating to our directory pages and feeds. Mental models have been essential in the planning stage to determine what functionality is the most crucial for a directory and siphoning out the “would be nice” pieces. To come back weekly and look at our initial goal has proved helpful in keeping us on task and working in the proper direction. Mental models will…
— Rachael Knudsen, May-2016
Read moreWe wanted our data processing product to to support the end users of that data better. My boss invited me to join him in Chicago for a customer discovery. The discovery, which sometimes can get caught up in surface-level questioning, instead went deep into the activities of how each person truly uses data for their projects. We discovered that the data itelsf is the supporting argument to get their projects done. The best way to…
— Raheem, May-2016
Read moreWe used mental models to figure out how people thought about their city. It was needed to determine how to categorise the vast amounts of information needed by residents and non-residents (business owners, visitors, etc) about how the city runs, how to get information to comply with regulations, and how to complete civic tasks. People thought about the city in “contentric circles” – at the center is “home and personal property”, followed by “our street”…
— Rahel Bailie, May-2016
Read moreA few years ago my team worked on a redesign for a site. Our work was in an extremely draft state, and I went on vacation. I came back to discover our team had presented the draft to our stakeholders, who were less than pleased. We then worked to understand the mental models of our stakeholders, to speak to their underlying concerns and context – and the effect this had on our project was amazing….
— Tara Schnaible, May-2016
Read moreThe most attractive thing is this format for a knowledge repository about our users – unlike scenarios it’s not at the solution level so many teams can use it; unlike research notes, it’s a way more organized, it gives us the whole picture, and it’s organized in a way we visualize data. We can grow it over time and keep track of our innovation space.
— Liya Zheng, Jul-2006
Indi’s Workshops
I REALLY enjoyed the workshop and was so happy to have the opportunity to spend a day with you. Wonderful to have some of my approach to research and listening validated but even better to hear how you go deeper to pull comprehensive insights out of research. I now have more tools and techniques to make my practice better. Thank you so much!
— Ben Bailes, 1-Mar-2017
Indi led a workshop for 30 NYC UXPA members in October 2016. Indi’s charisma and energy transcend the digital divide and she took extra care to connect with the audience one-on-one. Indi established clear learning objectives at the beginning and carefully guided the group through applied exercises. At the conclusion of the event, Indi even stuck around for the networking hour and chatted with attendees. We were so pleased to have Indi share her knowledge and appreciated the opportunity to bring her expertise to the New York community.
— Elaine Matthias, 1-Oct-2016
After reading Indi Young’s book on Mental Models I was excited to meet her and learn more about the process of her interviewing techniques. Her in-depth analysis into empathy and how it relates to making products (websites, applications, etc.) more relevant to their users was fabulous. I’d definitely go see her again.
— Cindy Lowrey, Aug-2013
Indi Young’s workshop really helped me distinguish the important differences between the more formal interview and a listening session. I now see the usefulness of a more organic style of really listening closely to your subject, letting them talk, and empathizing with all aspects of their experience. This is a much more effective method of gathering information than just guiding them through a series of questions and answers in a classic interview style.
— David L. Reynolds, MLIS , Aug-2013
Indi Young is a talented and engaging speaker who brings new ideas to the UX community. She encourages others to think deeply about innovative UX concepts that are put to the test in real time during her presentations. Her mini-workshop on empathy in UX gave me a new perspective on user research. I was able to take what I learned from Indi’s workshop and apply it to my daily UX work. She is truly inspiring, and I would encourage other UX professionals to attend one of her speaking engagements.
— Dawn Burngasser, Aug-2013
Near the beginning of the talk, I made this note:
“What she’s saying is like allowing the other person to give an ‘essay’ answer instead of having ‘multiple choice’ answers in your head that they have to choose from.”
But then I realized that I was *analyzing* and not listening! So I stopped right there.
— Kim Lindsey, Aug-2013