• Skip to primary navigation
  • Skip to main content
logo features an oval with a sprout inside it as the "I" in Indiyoung, in green

Data science that listens

  • Strategy
  • Method
  • Services
  • About
  • Contact
  • |
  • Resources
        • Train
          • Practice Groups
          • Listening Deeply
          • Part 1: Qualitative Data Synthesis
          • Part 2: Qualitative Data Synthesis
          • Thinking Styles
          • Using Mental Model Skylines
          • Framing Your Study
        • Read
          • News
          • Books
          • Articles
          • Persuading Stakeholders
        • Watch and Listen
          • Events
          • Keynotes & Presentations
          • Podcasts & Meetups
        • Connect
          • Invite Indi to...
          • Project Coaching
          • Community
  • Training
  • Tools
  • Log In
  • Cart

from transcripts to meaning

marking a box as an “opposite” within a tower

16-Aug-2014 by indi

Sometimes you have a summary that stands all by itself–there are no other voices like it, yet there are several voices saying the exact opposite. In this case, go ahead and group the solo voice with the others and label it “opposite.” It represents a summary that is the opposite of the intent of the […]

Copyright © 2025 · Indi Young · All Rights Reserved · Privacy Policy


Courses

Courses list

Certification program

Connect with Indi

Contact Indi

Indi’s Newsletter

  • LinkedIn
  • Bluesky
  • Mail
  • Medium
  • Instagram

Website Credits

SIGN UP FOR NEWSLETTER