Aligning Design Strategy with Human Behavior
Available for $49.99 as a print+digital package, or for $41.99 in digital-only format, from Rosenfeld Media.
Note on change of terminology
This book uses the word “task,” which I abandoned after publication because of its many shades of meaning. Practical Empathy describes the same process using updated vocabulary.
Chapter 7: released by Rosenfeld Media
The illustrations in the book are available for you to download and use, with attribution, in your own internal presentations.
- Amazon reviews
- Reena Jana, Tool: Mental Models, Business Week, November 26, 2006
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