Instructions (PDF)Transcript (PDF) – optionalPractice Sheet (CSV, Excel)Answer Sheet (CSV, Excel)
concepts-and-summaries
Section 2 Exercise – Find Concepts
Instructions (accessible PDF)Transcript (accessible PDF) – optionalPractice Sheet (CSV, Excel)Answer Transcript (PDF)Answer Sheet (CSV, Excel)
Section 4 Exercise – Find Concepts and Write Summaries
Instructions (PDF)Transcript (PDF)Practice Sheet (CSV, Excel)Answer Sheet (CSV, Excel)Answer Transcript (PDF)
4.5 Preview: Cultivate Emergent Patterns
Hand Outs Two-part Synthesis (PDF) Gaps and Helps Measurements (accessible PDF)
4.4 Speeding It Up
Hand Outs Team Intensive – How-to (PDF) Team Intensive – Diagram (PDF) Team Intensive – Drawbacks (PDF) From Memory – How-to (PDF) From Memory – Drawbacks (PDF) Comparison between all three approaches (PDF) Four Key Points from Section 4 (PDF) Resources Feedback for Indi (Google Form)
4.3 Working Together
Hand Outs Working in a Team (PDF) Assigning Team Members (PDF) Combining Listening Sessions (PDF) How to Review Summaries (PDF) Is Summary Review Necessary? (PDF) What to Track for Your Team (PDF)
4.2 Pace of Work
Hand Outs Multiple Ways to Work (PDF) Pace Yourself (PDF) Hours per Participant (PDF) Weeks per Step (PDF) Find the Roots (PDF) Applying Data Synthesis (PDF) Concepts per Session (PDF) Resources Indi and Maria’s Data Synthesis service The Clubhouse App and the Rise of Oral Psychodynamics, by Zeynep Tufekci Conversational Design, by Erika Hall
4.1 Confidence in Your Work
Hand Outs Accidentally Splitting Concepts – Example (PDF) Accidentally Split and Key Point Hidden (PDF) Formulas are Rigid (PDF) Four Good Summaries – Example (PDF) Assumption – Example (PDF) Unclear Summaries are Okay (PDF)
3.6 Review for Clarity
Hand Outs The Final Step in Writing a Summary (PDF) The Goal of a Summary (PDF) Review for Clarity (PDF) Put Yourself in Their Mind (PDF) Why Make it a Real Sentence? (PDF) Compound Sentence Structure (PDF) Participant ID (PDF) Summaries are Puzzles (PDF)
3.5 Nuances of Emotion
Hand Outs Plutchik’s Wheel of Emotions (PNG) Another Helpful Emotions Wheel (PNG) Active Emotion Verbs (PDF) Ways to Look for Emotions Online (PDF) If Guesses are too Varied (PDF) Red Flag Verbs with the Word “Feel” (PDF) Some Emotions are Not Actually Yours (PDF) Some Emotions Are Descriptions of Yourself (PDF) Some Feel Words are […]
3.4 Tame Your Verbs
Hand Outs Active Verbs: Inner Thinking & Guiding Principles (PDF) Red Flag Verbs (PDF) Verb X to Verb Y (PDF) Try to Verb Y (PDF) Don’t Use Gerunds (PDF) Why Verbs Not Nouns? (PDF)
3.3 Use Their Words
Hand Outs Steps of a Summary, Use Their Words (accessible PDF) Example Sheet (PDF) First Person, Present Tense (PDF) Why Present Tense? (PDF) Use Familiar Words (PDF) Perfect Version of the Quote (PDF) Comic, Walking Dog (PDF)
3.2 Add Supporting Details
Hand Outs What Are the Supporting Details? (PDF) Steps of a Summary (accessible PDF) Parts of a Summary (PDF) Example Tower Summaries (PDF) Hook Supporting Details (PDF) Working Quickly Using Verb Key Point (PDF) Transcript and Verb Key Points (PDF)
3.1 Determine the Key Point
Hand Outs Slide – What is a Key Point? (accessible PDF) Slide – The Parts of a Summary (accessible PDF) Slide – The Steps of a Summary Diagram (accessible PDF) Example (PDF)
2.7 Example: Plastic Wrapped Car
Hand Outs Slide – Comics Can Help Decide Concepts (accessible PDF) Slide – Concepts Don’t Always Appear as Dense (accessible PDF) Comic – Plastic-Wrapped Car (accessible PDF)
2.6 Prune the Quote
Hand Outs Slide – Pruning a Quote Helps You (accessible PDF) Example – From Figure Out How to get a College Degree (accessible PDF)
2.5 Implied Concepts
Hand Outs Slide – Skills in this Video (accessible PDF) Slide – Session Mode or Memory Mode (accessible PDF) Slide – A Skilled Listener (accessible PDF) Slide – The 8 Concepts Combed Out (accessible PDF) Comic – Walking Dog (PDF)
2.4 Tangled Concepts
Hand Outs Slide – Skills in this Video (accessible PDF) Slide – The Key Point of the Emotional Reaction (accessible PDF) Slide – The Next 3 Combed Concepts (accessible PDF)
2.3 Repeated Concepts
Practice & Reflections Reflection Consider which approach feels natural or helpful to you: using the rows in the sheet for the concepts, or imagining the concepts as frames in a comic strip. Hand Outs Slide – Skills in this video (accessible PDF) Slide – Copy Familiar Concepts into an Existing Row (accessible PDF) Slide – […]
2.2 Quote as Concept
Practice & Reflections Reflection What is your reaction to copying snippets of the transcript (quotes) out into separate rows of a sheet? What experiences does your reaction come from?
2.1 Role of Transcripts
Practice & Reflections Reflection How has your organization created transcripts? Does any team have a direct relationship with a professional transcriber that you can adopt? Reflection What data archiving tools does your organization/team use? Can one of them be used for columns & rows of concepts? Reflection What is your own experience with coding or […]
1.7 Brainstorm Emotions
Practice & Reflections Reflection What kinds of emotions are common (or allowed to be mentioned) in your organization or your industry/field? Hand Outs Resource – Center for Nonviolent Communication: List of Emotions (Also search on “emotions wheel” for various visualizations of that, although the above list as well as the Nonviolent Communication book have a […]
1.6 Brainstorm Verbs
Hand Outs Slide – Verbs for Inner Thinking & Guiding Principles Slide – Verbs for Emotional Reactions
1.5 Summaries
Practice & Reflections Reflection How have you used databases for qualitative data analysis? Sorting, coding, pivot tables? Hand Outs Technique – Writing a Summary (PDF) Diagram – Example Summary (PDF)
1.4 Concepts
Practice & Reflections Reflection How do you react to the idea of working with sheets? How do you react to the idea of dealing with 40-100 concepts per transcript? Why do you have these reactions? Hand Outs Slide – Two-part data synthesis differences (PDF) Definition – Interior Cognition Concepts (PDF)
1.3 Why Synthesis – Resist Assumptions
Practice & Reflections Reflection How have teams you worked with felt after completing a set of interviews or listening sessions? What was the attitude toward doing data analysis or synthesis? Reflection How have you heard cognitive bias or assumptions defined? How does the idea of inserting a little pause between patterns and action resonate with […]
1.2 Why Synthesis – Build Trust in Qual Data
Practice & Reflections Reflection How would you describe your relationships with specific product strategists and managers, currently and historically? Reflection What work have you done to develop trust relationships with product strategists and managers? Hand Outs Diagram – Harm Levels (PDF) Diagram – Quant and Qual Spectrums (PDF) Technique – Emergent Patterns (PDF) Resources Qualitative […]
1.1 Data Synthesis for Everyone
Practice & Reflections Reflection What is the attitude or culture where you have worked about who does “research?” Why do you think it is that way? Hand Outs Diagram – Gap Analysis and Help-Harm Measurements (accessible PDF) Diagram – The Purpose-Focused Process (accessible PDF)